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Market share · Last verified Nov 4, 2026

Identity market share Across 40,963 companies.

Based on 40,963 companies where we can see the tool in use, Microsoft Entra leads with 48.6%, followed by Okta at 34.2%. Shares come from live signals and update every month.

48.6%Microsoft Entra34.2%Okta10.1%JumpCloud7.1%OneLogin
40,963Companies using a Identity tool
48.6%Microsoft Entra share
+2.7 ptsOneLogin, 12-month change
Share

Share of companies.

VendorCompaniesShare12-mo changeMicrosoft Entra19,89248.6%-0.7 ptsOkta14,01834.2%-0.4 ptsJumpCloud4,12910.1%+2.2 ptsOneLogin2,9247.1%+2.7 pts
Switching

Who moves to whom.

Accounts that switched between these vendors in the last 12 months. Darker cells mean more switches.

From ↓ · To →OktaMicrosoft EntraJumpCloudOneLoginOkta—1036567Microsoft Entra99—98185JumpCloud143223—96OneLogin11567121—
By company size

Share by company size.

11–50 staff
OneLogin34%
Okta30%
JumpCloud25%
Microsoft Entra11%
51–200 staff
OneLogin40%
Okta22%
Microsoft Entra22%
JumpCloud16%
201–500 staff
JumpCloud39%
OneLogin23%
Okta22%
Microsoft Entra16%
501–1,000 staff
Microsoft Entra45%
Okta21%
OneLogin19%
JumpCloud15%
1,001–5,000 staff
Microsoft Entra40%
Okta29%
OneLogin20%
JumpCloud11%
How we count

Every signal behind the numbers.

Agent scanning · 01 / 78MX recordsDomain namesMicrosoft 365 behind MimecastShows adoption
Domain names 9
Subdomains and tenants 7
Certificates 4
Website and app 12
Hiring 8
People 6
Company news 7
Vendors and partners 7
Public records 6
Code and infrastructure 8
Incumbent events 4
Questions

Identity market share, answered.

Microsoft Entra, with 48.6% of the 40,963 companies we track in Identity. Okta is second at 34.2%.

OneLogin gained the most share over the last 12 months (+2.7 points).

By number of companies with a live, verified signal for the tool, not by revenue. A company using two tools counts for both.

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