Customer lists
Every company using a tracked tool, with size, industry, country and the date it started.
Dashboard · Every plan
Your competitor's customers. And every switch, as it happens.
Track the tools you sell against. See every company using them, every adoption and drop the week it happens, and who is hiring for a replacement. Built on 75+ signals across 1,500+ tools.
ZendeskChangesCustomersHiring
1,284Companies using42Adopted, 30 days18Dropped, 30 days
Tidewater FreightDroppedWebNov 4
Halcyon HealthAdoptedWebNov 2
Saltbox RetailDroppedWebOct 30
Meridian BankDroppedJobsOct 27
Kitebird MediaAdoptedJobsOct 24
Larkspur CloudDroppedWebOct 21
CompanyTidewater Freighttidewaterfreight.com
- Nov 4Dropped ZendeskDNS
- Oct 30Adopted IntercomWeb
- Oct 24Hiring: 3 roles mention IntercomJobs
What you get
Six views of your market. One tool at a time, or all of them.
Adoptions and drops
A dated feed of who adopted or dropped each tool, filtered by size, country and signal type.
Hiring signals
Companies hiring for the tool you sell against, or for its replacement. Often the first sign of a switch.
Company lookups
Type any domain and see its full stack, grouped by category, with the history of what changed.
Tracked tools
Watch the competitors you sell against. Pro tracks 3, Max tracks 10, and you can add more.
CSV export
Export a filtered list straight into your CRM or sequencer. Pro includes 2,000 rows a month, Max 10,000.
Get started
Live in three steps. About two minutes.
- 01Add your website
We use it to suggest the tools you compete with.
- 02Pick your competitors
Choose from 1,500+ tracked tools. Free tracks one, Pro three, Max ten.
- 03Watch the changes
See today's customers and every adoption and drop from here on.
Alerts
Changes come to you.
You don't have to check the dashboard. Every plan gets email, and Max posts each change to Slack or any webhook the moment it lands.
3 new changes across your toolsCorvid Labs dropped Zendesk
- DNS Dropped Zendesk: Corvid Labs (corvidlabs.com)
- Web Adopted Intercom: Corvid Labs (corvidlabs.com)
- DNS Dropped Zendesk: Saltbox Retail (saltboxretail.com)
1,500+Software tools tracked
75+Buying signals watched
24/7Agents running
Questions
The dashboard, answered.
A place to see which software companies use and when that changes. Incumbently's dashboard shows every company using the tools you track, a dated feed of adoptions and drops, hiring signals and any company's full stack.
Track the competitor, then open its Customers tab. You see every company using it, with size, industry and country. Filter it and export it as CSV on Pro and Max.
Agents watch 75+ signals around the clock. Pro and Max see changes as they happen. The free plan gets a monthly report of who started or stopped using a tool.
Yes. Pro includes 3 seats and Max unlimited seats. Invite teammates from Settings.
Yes. The same data is available through the MCP server on Pro and Max, so you can ask questions in your assistant and open the details in the dashboard.
Your turn
See your competitor's customers.
Start free, no card needed. Track one tool on the free plan and get a monthly report of who started or stopped using it.