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Head to head · Last verified Nov 4, 2026

HubSpot vs Pipedrive Who uses which, and who's switching.

HubSpot is used by 31,883 companies we track and Pipedrive by 10,860. 1,280 use both. In the last 12 months, 197 moved from HubSpot to Pipedrive and 65 went the other way.

31,883HubSpot10,860Pipedrive1,280Both
31,883Companies using HubSpot
10,860Companies using Pipedrive
1,280Using both
Over time

Adoption, month by month.

D25,579JFMAMJJASON32,214
HubSpotDec 2025 – Nov 2026
D8,597JFMAMJJASON10,572
PipedriveDec 2025 – Nov 2026
HubSpot

By company size.

201–50023%
1,001–5,00023%
11–5021%
51–20018%
501–1,00015%
Pipedrive

By company size.

201–50023%
1,001–5,00023%
11–5021%
501–1,00018%
51–20015%
Questions

HubSpot vs Pipedrive, answered.

HubSpot is used by more of the companies we track: 31,883 versus 10,860.

1,280 companies use both, usually during a migration or with different teams on each.

In the last 12 months, 197 moved from HubSpot to Pipedrive and 65 moved from Pipedrive to HubSpot.

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